Centerline in the Big Apple
Jan 12, 2016
Happy New Year! We’re excited to share that we have opened a new office space in New York City. With many of our long-standing clients headquartered in the New York metro area, we recognized the advantages for us to be physically closer for increased collaboration and integration. Located in Astor Place, our New York City space will be used by Centerline accounts, creative and strategy leads as they partner closely with nearby clients, such as IBM and General Electric.
“With rapidly evolving technology and channels that empower real-time communication, the speed at which brands must move to engage with their audiences increases exponentially,” said John Lane, Chief Strategy Officer, Centerline Digital. “To keep up and not miss out, agencies and companies must work together in a more agile fashion to spot opportunities and put relevant, valuable content into the natural path of consumers. Being geographically close to our clients is critical to working at that pace.”
Raleigh will remain Centerline headquarters — where we’re currently expanding, with additional meeting and collaboration space adjacent to our current location in Glenwood South. Construction is expected to be complete on this project this Spring.
“We chose Raleigh as Centerline headquarters for very specific reasons,” said Charles Long, CEO, Centerline Digital. “There is constant economic development, incredible education and great innovation here. We have been proud to call Raleigh and the Triangle home for the past 20 years and are excited to continue to grow here and in areas like New York.”
Since our inception in 1995, Centerline’s focus has and will continue to be serving clients in the most creative and efficient ways possible. As our clients have also grown and adopted a real-time and agile approach to marketing, we remain committed to these values and look forward to working with them in this new space.
Raleigh Headquarters Location and Contact Information:
509 W. North Street
Raleigh, NC 27603
New York City Location and Contact Information:
411 Lafayette Street
New York, NY 10003
Press and Media Contact Information:
Communications Manager, Centerline Digital
A lifelong northerner, I began my career in agency public relations in Rochester, New York, later moving to New York City, working with a variety of technology and consumer brands from Xerox and IBM to Blackberry and KAYAK. I loved the fast-paced and entrepreneurial environment and learned so much about myself, client and people management, media relations and how to properly mail merge.
Now a relocated northerner and wannabe southerner, I still love the pace, people and spirit of agency life in Raleigh. As Centerline’s Communications Manager, I get to help amplify the amazing content that we produce as an agency and thought leaders through events, media placement, relationships with influencers and social media.