In the Making: Episode 5 – Entrepreneurship in Content Strategy with Mike King
Aug 11, 2015
An old colleague of mine, Mike King, and I caught up in this episode of In the Making. Mike ventured into the unknown of starting a business after job hopping, a career in music and a bike accident that left him with hospital bills and a need for some cash flow. Entrepreneurship suited him and his company is now the growing digital agency, iPullRank. Mike is a multi-faceted professional with his hands in development, SEO and content strategy. In this episode, he talks about the importance of having a wide range of skills and knowing a little about a lot.
Sound bite from this episode:
“I never thought of the web as a career because it wasn’t really a career opportunity at the time.”
– Mike King, @ipullrank
Listen to our conversation to hear about his experience starting a business and how he sees the business model for agencies shifting.
- In the Making: Episode 4 – CX vs. UX, The Hawthorne Effect and Change Management
- In the Making: Episode 3 – Featuring Content Strategist Greg Harbinson
- In the Making: Episode 2 – Featuring UX Strategist Greg Harron
- In the Making: Episode 1 – Featuring Junior UX Designers Jillian Cairco and Joe Bond
Subscribe on iTunes here.
I’m a content strategist with an affinity for user experience design and information architecture. My parents think I’m a web developer.