There are a lot of misconceptions about what we do in this industry (and I attribute most of them to Mad Men). But to me it’s all about watching ideas grow and develop, and ultimately using those ideas to solve clients’ communication challenges. I started out on the creative side of those challenges — writing, editing, motion graphic design and multimedia production. This experience helps me see both the creative and business sides of projects, so our team can guide them from budget and workflow through execution.
A big part of my job today is building marketing solutions and driving strategic growth through client partnerships. At Centerline, we believe the most important thing to maintaining these relationships is listening so that together we can uncover effective solutions.