IBM Analytics: Where do insights come from?

Explaining advanced analytics can often be, well, complex and mundane. But what if you could explain it so simply that even a child could grasp the concept? This video breaks down the subject in a way anyone can appreciate and understand, with simple copy and striking visuals working together to tell a powerful story. It was the opening video played at the 2015 IBM Insight conference to a crowd of more than 15,000.